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SALE
Last chance to grab your favourite styles -Â before they're gone for good!
PF Rope Casual Tee
$37.99 $49.99
PF Rope Casual Tee - Grey Marle with our PF 'Rope' Print in Red A relaxed fit for comfort and style, no need to size up! 100% Cotton 220gsm Tee...
Pirate Striped Casual Tee
$37.99 $49.99
Pirate Striped Casual Tee with our PF 'Lifering' Embroidered Patch A relaxed fit for comfort and style, no need to size up! Cotton/Elastane Designed in Aotearoa, New Zealand Measurements:1/2 Chest...
Lifeguard Casual Tee
$37.99 $49.99
Lifeguard Casual Tee - Be seen in our bright red tee with our PF 'Lifeguard' Print in White A relaxed fit for comfort and style, no need to size up!...
El Captiano Casual Tee
$37.99 $49.99
El Captiano Casual Tee Casual Tee - Grey Marle tee with our PF 'El Capitano Seagull' Print in Black A relaxed fit for comfort and style, no need to size...
Beware Classic Tee
$37.99 $49.99
Beware Classic Tee with our PF 'Jaws Beware' Print in white A relaxed fit for comfort and style, no need to size up! 100% Cotton 220gsm Designed in Aotearoa, New...
Pirate Striped Skirt
$41.99 $54.99
Pirate Striped Skirt - Red and White Mini Skirt with Vertical Stripes and a White Drawcord with Rubber Ends A relaxed fit for comfort and style, no need to size...
Lifeguard Classic Track Shorts
$41.99 $54.99
Lifeguard Classic Track Shorts in Navy with our PF 'Lifering' Embroidered Patch A relaxed fit for comfort and style, no need to size up! 100% Cotton 280gsm Sweatshirting Designed in...
Navy Bike Shorts
$29.99 $39.99
Navy Bike Shorts with our PF Embroidery in Red and White Cotton/Elastane Rib Designed in Aotearoa, New Zealand Measurements:1/2 Waist (Elastic Relaxed) CM1-2 - 213-4 - 235-6 - 257-8 -...
Lifering PJ Set
$56.99 $74.99
KIDS PJ SET - PF 'Lifeguard' print in red yardage print Featuring a crew neck and boxer shorts with an elasticated waist and pockets A relaxed fit for comfort and...
Pirate Stripe Singlet
$33.99 $44.99
Pirate Stripe Singlet with our PF 'Lifering' Print in Red and White A relaxed fit for comfort and style, no need to size up! Cotton/Elastane Designed in Aotearoa, New Zealand...
Ahoy Boardies
$44.99 $59.99
Ahoy Boardies - Red and White Stripes with a White Drawstring and our PF 'Beach Watch' Embroided Flag Nylon/Spandex Designed in Aotearoa, New Zealand Measurements:1/2 Waist (Elastic Relaxed/Drawstring) CM1-2 -...
PF Ice Blue Classic Track Shorts
$41.99 $54.99
PF Ice Blue Classic Track Shorts with our 'PF SHADOW' Embroidery A relaxed fit for comfort and style, no need to size up! 100% Cotton 280gsm Sweatshirting Designed in Aotearoa,...
Take Me Home Casual Tee - Ice Blue
$37.99 $49.99
Take Me Home Casual Tee - White with our 'Traveller' Print in Ice Blue and Mint A relaxed fit for comfort and style, no need to size up! 100% Cotton...
Take Me Home Casual Tee - Bubble Gum
$37.99 $49.99
Take Me Home Casual Tee - White with our 'Traveller' Print in Bubble Gum and Scarlett A relaxed fit for comfort and style, no need to size up! 100% Cotton...
Traveller Stripe Bike Shorts
$29.99 $39.99
Traveller Stripe Bike Shorts - Blue and Pink Waffle Stripe Cotton/Elastane 210gsm Rib Designed in Aotearoa, New Zealand Measurements:1/2 Waist (Elastic Relaxed) CM1-2 - 213-4 - 235-6 - 257-8 -...
Traveller Stripe Dress
$48.99 $64.99
Traveller Stripe Dress - Blue and Pink Waffle Stripe Cotton/Elastane 210gsm Rib Floaty sleeves and a full skirt for twirling Designed in Aotearoa, New Zealand Measurements:1/2 Chest (Underarm to Underarm)...
Paper Plane Raglan Crew
$52.99 $69.99
Paper Plane Raglan Crew - Bubble Gum and Scarlett with our 'Paper Plane' Embroidery A relaxed fit for comfort and style, no need to size up! 100% Cotton 280gsm Sweatshirting...
Andiamo Raglan Crew
$52.99 $69.99
Andiamo Raglan Crew - Navy and Grey Marle with our 'Andiamo Globe' Embroidery A relaxed fit for comfort and style, no need to size up! 100% Cotton 280gsm Sweatshirting Designed...
PF Navy Classic Crew
$52.99 $69.99
PF Navy Classic Crew with our  'PF Shadow' Embroidery on the Front A relaxed fit for comfort and style, no need to size up! 100% Cotton 280gsm Sweatshirting Designed in...
PF Navy Classic Trackies
$52.99 $69.99
PF Navy Classic Trackies with our 'PF Shadow' Embroidery on the Front A relaxed fit for comfort and style, no need to size up! 100% Cotton 280gsm Sweatshirting Designed in...
Holiday Raglan Tee
$44.99 $59.99
Holiday Raglan Tee - Ice Blue and Mint with our 'Holiday' Embroidery A relaxed fit for comfort and style, no need to size up! 100% Cotton 280gsm Sweatshirting - perfect...
Music & Me Skirt
$27.99 $54.99
Music & Me Skirt -Â Black tie dye denim mini skirt with a drawstring and 'music & me' embroidery in Black A relaxed fit for comfort and style, no need to...
On Tour Denim Vest
$37.99 $74.99
On Tour Denim Vest - Black tie dye with a small embroidered 'On Tour' Flag on the front and 'Roadie' print on the back with antique domes A relaxed fit...
Mix Tape Sage Stripe Dress
$29.99 $59.99
Sage Stripe Long Sleeve Dress with PF 'mix tape' print A relaxed fit for comfort and style, no need to size up! Cotton/Elastane 185gsm Designed in Aotearoa, New Zealand Measurements:1/2...
Smiley Leggings
$22.99 $44.99
Smiley Leggings in Charcoal with PF lilac 'smiley' print on the knees True to size Cotton/Elastane 190gsm Designed in Aotearoa, New Zealand Measurements:1/2 Waist (Elastic Relaxed) CM1-2 - 203-4 -...
Almost Famous Crew
$34.99 $69.99
Almost Famous Crew - Soft Navy velour with white velour tape down the sleeves and PF 'almost famous' embroidery on the front A relaxed fit for comfort and style, no...
Sage Stripe Long Sleeve Tee
$29.99 $59.99
Sage Stripe Long Sleeve Tee with Pop Factory embroidery in black and white  A relaxed fit for comfort and style, no need to size up! Cotton/Elastane 185gsm Designed in Aotearoa,...
On Tour Trackies
$34.99 $69.99
On Tour Classic Trackies - Lilac Velour with white 'on tour' embroidery A relaxed fit for comfort and style, no need to size up! Cotton/Polyester 270gsm Designed in Aotearoa, New...
On Tour Crew
$34.99 $69.99
On Tour Crew - Lilac Velour with white 'on tour' embroidery A relaxed fit for comfort and style, no need to size up! Cotton/Polyester 270gsm Designed in Aotearoa, New Zealand...
PF Sage Trackies
$34.99 $69.99
PF Sage Classic Trackies with Pop Factory embroidery in black and white A relaxed fit for comfort and style, no need to size up! 100% Cotton 280gsm Sweatshirting Designed in...
PF Sage Crew
$34.99 $69.99
PF Sage Classic Crew with Pop Factory embroidery in black and white A relaxed fit for comfort and style, no need to size up! 100% Cotton 280gsm Sweatshirting Designed in...
Skeleton Classic Tee
$24.99 $49.99
Skeleton Classic Tee with the PF 'Skeleton DJ' print in white A relaxed fit for comfort and style, no need to size up! 100% Cotton 220gsm Designed in Aotearoa, New...
Tape Casual Tee
$24.99 $49.99
Tape Casual Tee in Sage with rolled sleeves with our PF 'tape' print A relaxed fit for comfort and style, no need to size up! 100% Cotton 220gsm Designed in...
Music & Me Casual Tee
$24.99 $49.99
Music & Me Casual Tee with rolled sleeves and our 'music & me' print A relaxed fit for comfort and style, no need to size up! 100% Cotton 220gsm Designed...
Mix Tape Sage Stripe Classic Tee
$24.99 $49.99
Sage Stripe Tee with PF 'mix tape' print A relaxed fit for comfort and style, no need to size up! Cotton/Elastane 185gsm Designed in Aotearoa, New Zealand Measurements:1/2 Chest (Underarm...
On Tour Casual Tee - White
$24.99 $49.99
On Tour Casual Tee with rolled sleeves and a small embroidered 'On Tour' Flag on the front and 'Roadie' print on the back A relaxed fit for comfort and style,...
On Tour Casual Tee - Black
$24.99 $49.99
On Tour Casual Tee with rolled sleeves and a small embroidered 'On Tour' Flag on the front and 'Roadie' print on the back A relaxed fit for comfort and style,...
Never Ending Casual Tee
$24.99 $49.99
Navy Casual Tee with our NEVERENDING Print for those never ending summer days that all roll into one, this tee has rolled back sleeves for a chilled vibe A relaxed...
Never Ending Classic Crew
$34.99 $69.99
Navy Classic Crew with our NEVERENDING Print for those never ending summer days that all roll into one A relaxed fit for comfort and style, no need to size up!...
Pink Stripes Bike Short
$19.99 $39.99
A textured pink and red striped bike short, for kids who love vibrant style A relaxed fit for comfort and style, no need to size up! Cotton/Elastane Designed in Aotearoa,...
Pink Stripes Classic Tee
$24.99 $49.99
A textured pink and red striped tee, for kids who love vibrant style A relaxed fit for comfort and style, no need to size up! Cotton/Elastane Designed in Aotearoa, New...
Pink Wave Classic Tee
$24.99 $49.99
A playful pink wave design together with our quality cotton tee A relaxed fit for comfort and style, no need to size up! 100% Cotton Designed in Aotearoa, New Zealand...
Blue Wave Classic Tee
$24.99 $49.99
A playful blue wave design together with our quality cotton tee A relaxed fit for comfort and style, no need to size up! 100% Cotton Designed in Aotearoa, New Zealand...
SCORCHER CAP
$14.99 $39.99
Our five panel cap is back by popular demand.Everyone loves a cord cap and the sun. Keep those heads from getting too much though! • Cream and navy corduroy with embroidery...
SCORCHER BOARDIES
$14.99 $49.99
An everyday summer boardie. Made for sun adventures!The perfect match with the rest of our capsule collection. PF is best worn with PF ;)  • 95% nylon and 5% spandex • Cream...
SCORCHER TEE
$14.99 $49.99
The sun is shining, the weather is sweet… the tee your groms need on a scorcher day! The perfect match with the rest of our capsule collection. PF is best worn...
STRIPE SCORCHER TEE
Sold Out - $14.99 $49.99
The sun is shining, the weather is sweet… the tee your groms need on a scorcher day! The perfect match with the rest of our capsule collection. PF is best worn...
OMBRE STRIPE LS TEE
$14.99 $49.99
- Our Stripe Ombre LS Tee features a fun unisex stripe with front embroidery - Cuffed sleeves - 95% cotton, 5% spandex. Soft, stretchy and will hold its shape! - Shoulder to...
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